MCP Server

30 Tools.
Every CMS. Control Everything Through Claude.

The Syncific MCP server gives Claude full access to your creative asset pipeline. Browse, publish, audit, optimize, and manage — all through conversation.

30 tools · 5 native destinations + unlimited Custom HTTP API · 7 built-in + custom APIs
Connect to Claude — Start in 2 Minutes →

The Complete Tool Set

MonitoringCore SyncCustom SourcesDestinationsAI / CreativeIntelligence OptimizerManagement
Platform Status

Check connected sources, active destinations, and account health

Activity Log

View recent syncs, deliveries, and operations

Weekly Stats

Weekly sync summary — assets synced, optimized, bytes saved

Auto-Sync

Schedule automatic publishing or trigger sync on demand

Changed Assets

Detect source assets that changed since last sync

Intelligence

Hero scores, top performers, and A/B test results via GSC

Browse Sources

Browse assets from Lightroom, Canva, Figma, Dropbox, Drive, OneDrive, Shutterstock

Custom Sources

List all custom API sources and their connection status

Browse Custom

Browse assets from any custom API source

Push Asset

Publish an asset to a destination or group with compression

Upload Local

Push images from conversation or local files directly to destinations

Sync Map

See which assets are published where and when

Canva Pages

Get per-page metadata for multi-page Canva designs

Destinations

List all CMS destinations with connection status

Test Connection

Verify a destination is reachable and authenticated

Groups

List destination groups for batch publishing

Manage Groups

Create, update, or delete destination groups

AI Metadata

Generate alt text, titles, and keywords with AI

Get Enrichment

View AI-generated metadata for an asset across destinations

Update Metadata

Manually edit and push alt text and titles to destinations

Score Assets

Get SEO and quality scores — find low-scoring assets

AI Generate

Create images from text prompts via OpenRouter

Optimize

Compression reports, format recommendations, bulk optimization

Scan Site

Start an image SEO audit — crawl, score, and generate fixes

Audit Status

Check scan progress and results

List Issues

View issues by tier: Tier 1 (act now), Tier 2, Tier 3

Fix Issue

Apply a single fix — alt text, compression, format conversion

Fix All Alt Text

Bulk-apply AI-generated alt text across an entire site

Optimizer Settings

Configure auto-audit interval and auto-approve rules

Propose Actions

Review AI-recommended actions awaiting approval

Approve / Reject

Execute or dismiss a proposed action

Webhooks

Manage event notifications to external services

Site Invites

Send magic links to connect client sites as destinations

Team

Manage team members and roles

Workspaces

List and switch between client workspaces

Set Workspace

Switch active workspace by name, slug, or ID

Settings

Configure account, enrichment mode, and preferences

A Full Publish + Audit Sequence

syncific_status → 3 sources connected, 5 destinations active
push_asset → 12 new assets synced to WordPress + Shopify
enrich_metadata → Alt text generated for 12 images
scan_site → Audit started: 47 pages, 186 images found
list_issues → 23 missing alt text (Tier 1), 8 oversized (Tier 2)
fix_all_alt_text → 23 alt text fixes applied across WordPress + Elementor
✓ Site score improved: 62 → 91

Tool Reference: What Each Tool Does

Every tool Claude can call, with example prompts and what they return.

Platform Status

Returns platform health: connected sources, active destinations, pending syncs, storage usage, and subscription status. Use it when you want a quick overview of your Syncific account.

Example: "What is the status of my Syncific account?"

Push Asset

The core publishing tool. Push an asset from any source to a destination or group. Handles compression, sync map recording, and format optimization automatically.

Example: "Sync my Denver Architecture album to the Webflow and Contentful sites"

Sync Map

Shows the full source-to-destination mapping. Every asset that has been published, which destinations have it, when it was last synced, and whether the source has changed since.

Example: "Which of my Lightroom photos are already on the WordPress site?"

AI Metadata

AI-powered metadata generation. Generates alt text, titles, and keywords for any asset. Uses page context and GSC ranking queries when available for SEO-aligned descriptions.

Example: "Generate alt text for all images I just synced to WordPress"

Get Enrichment

View AI-generated metadata for a specific asset across all its destinations. See what alt text, title, and keywords were generated.

Example: "What alt text was generated for image DSC_1234?"

Update Metadata

Manually edit and push alt text and title for a synced asset directly to the destination CMS.

Example: "Change the alt text on that hero image to: Modern Denver skyline at sunset"

Score Assets

Get SEO and quality scores for assets. Find low-scoring assets that need attention — missing alt text, oversized files, outdated formats.

Example: "Which assets have the lowest SEO scores?"

Scan Site

Start an Intelligence Optimizer audit on a destination. Crawls every page, finds every image, scores them, and generates tiered fix recommendations.

Example: "Scan my WordPress site for image SEO issues"

Audit Status

Check the progress and results of site audits. Shows pages scanned, images found, issues detected, and overall site score.

Example: "How is the site audit going?"

List Issues

View issues found by the optimizer, grouped by tier: Tier 1 (act now — missing alt text, broken images), Tier 2 (worth fixing — oversized, wrong format), Tier 3 (watch list).

Example: "Show me all Tier 1 issues from the latest audit"

Fix Issue

Apply a specific fix recommendation — update alt text, compress an image, convert format. For alt text, optionally provide custom text or use the AI suggestion.

Example: "Fix issue #42 with custom alt text: Team photo at annual retreat"

Fix All Alt Text

Bulk-apply all pending alt text fixes from an audit. Handles WordPress (including Elementor widget data and cache clearing), Shopify, Contentful, HubSpot, and Custom HTTP API destinations.

Example: "Fix all missing alt text on my WordPress site"

Optimizer Settings

Configure the Intelligence Optimizer — toggle monthly auto-audit and auto-approve for Tier 1 (high-confidence) recommendations.

Example: "Enable auto-audit and auto-approve Tier 1 fixes"

Propose Actions

List AI-recommended actions awaiting your approval — syncs, enrichments, optimizations. Each includes rationale and confidence score.

Example: "Show me pending optimization suggestions"

Approve / Reject Action

Execute or dismiss a proposed action. Approved actions run immediately.

Example: "Approve the high-confidence suggestions and reject the rest"

Changed Assets

Detect source assets where content has changed since last sync. Returns assets whose checksum differs from what was stored.

Example: "What Lightroom photos changed since last sync?"

Auto-Sync

Trigger autosync immediately or configure scheduling. Checks all sources for changes and pushes updates to destinations.

Example: "Run autosync now" or "Set autosync to every 6 hours"

Activity Log

Recent sync activity — what was pushed, where, when, and whether it succeeded.

Example: "Show me today's sync activity"

Weekly Stats

Weekly summary: assets synced, optimized, AI-generated, bytes saved, and destination breakdown.

Example: "Give me this week's sync stats"

Canva Pages

Get per-page metadata with thumbnails for multi-page Canva designs. Each page can be pushed individually.

Example: "Show me the pages in my Brand Guidelines Canva design"

Upload Local

Push an image shared in the conversation directly to one or more destinations. Send a screenshot, photo, or design — Claude compresses it and delivers it with alt text to your CMS. No source connection needed.

Example: "Push this screenshot to my WordPress site with alt text: Q3 revenue dashboard"

Custom Sources

Shows all custom PAT sources configured on your account — Unsplash, Pexels, SmugMug, Cloudinary, or any custom API. Returns name, connection status, and source ID for use in browse_custom_source.

Example: "What custom sources do I have connected?"

Browse Custom Source

Browse assets from a custom API source. Returns normalized items with thumbnails and download URLs. Supports pagination. Use source_id from list_custom_sources.

Example: "Show me my latest Unsplash photos"

Settings

Platform configuration: account name, OpenRouter API key, enrichment mode, and preferences.

Example: "Update my OpenRouter API key"

Connect Syncific to Claude in 3 Steps

1

Get your MCP server URL

Log into app.syncific.com, go to Settings. Your MCP server URL is displayed at the bottom of the page. Copy it.

2

Add to Claude

In Claude.ai, go to Settings, then Connectors. Click "Add Connector" and paste your Syncific MCP server URL. Claude will verify the connection.

3

Start publishing

In any Claude conversation, describe what you want to publish. Claude will call the appropriate tools automatically. No commands to memorize.

Frequently Asked Questions

What is the Syncific MCP server? +

The Syncific MCP server is a Model Context Protocol server that exposes Syncific's full publishing API as tools Claude can call. It includes 30 tools covering asset browsing, sync operations, destination management, AI enrichment, site auditing, custom source browsing, and platform administration.

How do I connect Syncific to Claude? +

In Claude.ai settings, go to Connectors and add a custom connector with your Syncific MCP server URL. The URL is available in your Syncific dashboard under Settings. Authentication uses your Syncific API key. Once connected, Claude can access all 30 Syncific tools in any conversation.

What can I do with the Syncific MCP server that I can't do in the dashboard? +

The MCP server enables natural language control of Syncific workflows, bulk operations described in plain English, and integration with other Claude capabilities — like combining Syncific publishing with Google Drive search, calendar scheduling, or Slack notifications in a single agentic workflow.

Is the Syncific MCP server included in all plans? +

The MCP server is included on all Syncific plans. All plans start with a 14-day free trial (credit card required). You also need a paid Claude plan (Pro or above) to use custom MCP connections in Claude.ai.

What tools are available? +

The 30 tools cover: syncific_status (platform health), list_activity (recent operations), sync_map_query (source-to-destination mapping), push_asset (publish to destinations), enrich_metadata (AI alt text and metadata), get_enrichment (view generated metadata), update_metadata (manual metadata edits), score_assets (SEO quality scores), propose_actions (AI recommendations), approve_action / reject_action (act on suggestions), get_changed_assets (detect source changes), run_autosync (trigger sync), list_canva_pages (multi-page designs), list_custom_sources (list custom API sources), browse_custom_source (browse assets from custom API sources), scan_site (image SEO audit), audit_status (scan progress), list_issues (audit findings by tier), fix_issue (apply single fix), fix_all_alt_text (bulk alt text fixes), optimizer_settings (audit configuration), upload_local (push images from conversation directly to destinations), and get_weekly_stats (weekly summary).

Can I use the Syncific MCP server with Claude Code? +

Yes. Claude Code supports MCP connections. With Syncific connected in Claude Code, you can trigger asset publishing operations as part of development workflows — for example, automatically publishing optimized assets to a staging Contentful environment when a design review is approved.

Does Syncific support other AI assistants besides Claude via MCP? +

Syncific's MCP server implements the open Model Context Protocol standard and is compatible with any MCP client. As the MCP ecosystem grows, Syncific's tools will be accessible from any compliant AI assistant.

30 tools. Every CMS. Control everything through Claude.

No plugin required on destination sites. Cancel anytime.