# Syncific > Syncific is a creative asset distribution platform that syncs images from cloud creative tools to CMS platforms — with browser-side compression, update-in-place, AI metadata, site auditing, and Claude MCP integration. Built on a patent-pending broker OAuth architecture (U.S. App. No. 19/440,404). ## What Syncific Does Syncific connects creative asset sources (Adobe Lightroom, Canva, Figma, Dropbox, Google Drive, OneDrive, Shutterstock) to CMS destinations (WordPress, Shopify, HubSpot, Contentful, Webflow, or any platform via Custom HTTP API). Images are compressed to AVIF/WebP in the browser, pushed to destinations, and tracked in a sync map. Re-syncing the same asset updates it in place — same URL, no duplicates. ## Key Features - **7 Sources**: Lightroom, Canva, Figma, Dropbox, Google Drive, OneDrive, Shutterstock - **6 Destination Types**: WordPress, Shopify, HubSpot, Contentful, Webflow, Custom HTTP API - **Browser-side Compression**: AVIF/WebP via Web Worker pool. Zero server compute cost. - **Update in Place**: Changed assets replace existing files at destinations. Same URL preserved. - **Direct Upload**: Drag and drop images from desktop to any CMS. No source connection needed. Re-uploading the same filename updates in place. - **AI Metadata**: Auto-generated alt text, titles, captions, and keywords via OpenRouter AI vision. - **Site Audit (Intelligence)**: Crawls destination sites for missing alt text, oversized images, and outdated formats. Issues categorized into Tier 1 (act now), Tier 2 (worth fixing), Tier 3 (watch list). Bulk one-click fixes across WordPress (including Elementor), Shopify, HubSpot, Contentful. - **GSC Intelligence**: Google Search Console integration for hero scores, A/B testing, and performance-ranked image optimization. - **Autosync**: Scheduled automatic syncing on configurable intervals. - **Governance**: Per-group rules for file size limits, allowed formats, naming patterns, and required alt text. - **Destination Groups**: Group destinations for batch publishing operations. - **Workspaces**: Multi-tenant client isolation for agencies. - **Team Management**: Invite members with role-based access (viewer, editor, admin). - **Claude MCP Native**: 26-tool MCP server for natural language control of the entire platform. ## MCP Server — 28 Tools Syncific exposes 28 tools via the Model Context Protocol. Users connect in Claude.ai Settings → Connectors using their MCP server URL from the Syncific dashboard. ### Tool List 1. **syncific_status** — Platform health: connected sources, destinations, sync stats 2. **push_asset** — Publish an asset from a source to destination(s) with compression 3. **upload_local** — Push an image shared in conversation directly to CMS destinations (base64 input, alt text, multi-destination) 4. **sync_map_query** — Query what assets are synced where, filter by source/destination/status 5. **score_assets** — Get SEO and quality scores for assets 6. **propose_actions** — List AI-recommended actions awaiting approval 7. **approve_action** — Execute a proposed action 8. **reject_action** — Dismiss a proposed action 9. **enrich_metadata** — Generate AI alt text, title, and keywords for an asset 10. **get_enrichment** — View AI-generated metadata for an asset across destinations 11. **update_metadata** — Manually edit and push alt text/title to a destination 12. **list_activity** — Recent sync activity log 13. **get_weekly_stats** — Weekly sync summary with bytes saved 14. **run_autosync** — Trigger autosync immediately 15. **get_changed_assets** — Detect source assets that changed since last sync 16. **list_canva_pages** — Get per-page metadata for multi-page Canva designs 17. **scan_site** — Start an image SEO audit on a destination site 18. **audit_status** — Check scan progress and results 19. **list_issues** — View audit findings by tier (1/2/3) 20. **fix_issue** — Apply a single fix (alt text, compression, format conversion) 21. **fix_all_alt_text** — Bulk-apply AI-generated alt text across an entire site 22. **optimizer_settings** — Configure monthly auto-audit and auto-approve rules 23. **list_workspaces** — List all client workspaces with destination and asset counts 24. **set_workspace** — Switch active workspace by name, slug, or ID for subsequent tool calls ## Direct Upload Users can upload images without connecting any source: - Drag and drop from desktop into the Syncific app - Share an image with Claude and say "push this to my WordPress site" - Images compress in the browser (AVIF/WebP) and push directly to destinations - Zero server storage — blobs are discarded after push - Filename-based dedup: re-uploading hero-banner.jpg updates the existing file in place at every destination - Alt text can be set per-image before upload, or derived from the filename - 25MB per file limit - Tracked in sync map as source: local ## Site Audit The Intelligence feature crawls destination sites and scores every image: - **Tier 1 (Act Now)**: Missing alt text, empty alt attributes, broken images - **Tier 2 (Worth Fixing)**: Oversized files, JPEG/PNG to AVIF/WebP opportunities - **Tier 3 (Watch List)**: Dimension mismatches, stale content, minor metadata gaps - GSC performance data ranks issues by actual search impact when connected - Monthly auto-audit available (configurable) - Auto-approve Tier 1 fixes for hands-off remediation - Bulk one-click alt text fixes across WordPress (including Elementor widget data and cache clearing), Shopify, HubSpot, Contentful, Custom HTTP API - Audit limits per plan: Solo (3/month), Agency (15/month), Max (50/month) ## Plans - **Solo** ($49/mo, $33/mo annual): 1 user, 5 destinations, unlimited assets, autosync, 3 audits/month - **Agency** ($149/mo, $99/mo annual): 3 users, 15 destinations, AI scoring, GSC intelligence, 15 audits/month, 10 workspaces, Claude MCP - **Max** ($399/mo, $266/mo annual): Unlimited users, unlimited destinations, unlimited workspaces, 50 audits/month, priority support All plans include a 14-day free trial with full access. ## Architecture - **Broker**: lightsyncpro.com (WordPress) — handles OAuth token storage, credential encryption, license management - **Worker**: worker.syncific.com (Cloudflare Worker) — handles push pipeline, D1 database, sync map, audit crawling, cron scheduling - **App**: app.syncific.com (Cloudflare Pages) — React SPA with Zustand + React Query - **Compression**: Browser-side via Web Worker pool — zero server CPU cost ## Links - Website: https://syncific.com - App: https://app.syncific.com - Docs: https://syncific.com/docs.html - MCP Server: https://syncific.com/mcp-server-publish-creative-assets - Direct Upload: https://syncific.com/direct-upload-to-cms - Site Audit: https://syncific.com/audit - Support: https://syncific.com/support.html - Privacy: https://syncific.com/privacy.html - Terms: https://syncific.com/terms.html - Accessibility: https://syncific.com/accessibility.html